Things are changing. Times are changing. Not in all cases do we recommend to our clients to use email newsletter management software such as Constant Contact or email newsletters in general.
There are times when email newsletters are perfect, just know not in all situations is that the case. At times, RSS-to-email messaging from a category [...]
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Below is the slidedeck from my presentation to the Williamsburg Internet Marketing group last week. We had a great couple of hours discussing blogging for business on many different levels.
Blogging For Business - The How’s & Why’s
View more presentations from Keith Parnell.
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I attended a pre-proposal meeting recently that our agency was invited to. Without divulging too many details, this city commission asked several regional advertising agencies, marketing agencies, new media agencies and communications firms to participate in their RFP process. JASE was selected to be a part of this prestigious process.
As I quite often do, I [...]
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I will be teaching a how-to class on Twitter in a few weeks. The idea behind the session is to get non-profits and museums across Virginia onboard with the powerful networking aspects of Twitter.
I’ve come up with this course description and bullet conversation points. If this looks like something that would benefit your organization, feel [...]
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My friend, Michelle, put this on her blog earlier a while back. Funny. Did you freak out when your parents joined Facebook? Do you try to keep your business and personal communities separate?
See the Oh Crap. My Parents Joined Facebook. website here.
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Tuesday, January 19th, 2010
I just ran across a blog post by my friend Leah that touched on a topic that a lot of people think about, discuss (sometimes heated), and wonder about almost daily if they do business on the Internet. Read her blog post here. By they way Leah is an online sales consultant for a local [...]
Continue reading about Social Media Communities - Friend Me or Don’t Friend Me - It’s Okay »
I am a regular reader of Dilbert as is Adam at Mashable, it seems. In today’s comic strip Dogbert decides to experiment with Twitter. Funny.
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On Twitter? Follow us at @JASEgroup.
Do you encourage your clients to communicate with you over Twitter, Facebook, FriendFeed or LinkedIn? Or do you bounce back to the old reliable email?
I think it’s smart that we make ourselves available through almost any social network. Our clients know how they can reach our sales team, our support staff, and me. But we [...]
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I agree with Chris. Don’t take the holidays off from creating content for your blog.
Many companies do scale back on a lot of tasks during the Thanksgiving-to-Christmas-to-New Year holiday period. This is our opportunity to shine.
I equate this time period to the efforts we have preached about during this tough economic downturn in our country. [...]
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I’ve been working through several major topics the last few months with the goal of publishing them as eBooks on the web. A couple of the topics, including personal and corporate branding strategies, inbound marketing techniques, yes’s and no’s of blogging, and social media business strategies that work, have emerged at the forefront and should [...]
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Thursday, December 3rd, 2009
Over the long weekend I watched the three parts of an awesome dialogue with Brian Solis and Robert Scoble. They talked about social media, public relations, online press releases, Twitter’s power, Mashable, Chris Brogan, Oprah, Steve Jobs and much, much more.
The videos are embedded below. Let me know what you thought after watching them.
RSS and [...]
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I would love to say that I created these oh-so-elegant words, but I can’t. These are the perfect thoughts of my friend, Cassandra Thomas, a member of our New Media Conventions planning team for the April 2010 event. You can find her on Twitter @MarketingFlair.
Now is the time to engage with new media. NMC10 [...]
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Our CEO will be at Panera Bread on Tuesday morning (10/20) at 10:00 AM to chat.
Talk social media.
Talk new media.
Talk about your business.
Talk about how to grow your business.
No selling. Just sharing. Let’s talk.
Michael Coles wrote a nice little tips article for SQLServerCentral.com on doing your best to fight SQL Injection. As a developer you probably already have many little tricks in your toolbag to fight these pesking predators. It certainly doesn’t hurt to see another coder’s ideas.
Here’s a quick exerpt -
For many years now, SQL Injection attacks [...]
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Monday, July 27th, 2009
Here’s a quick definition of Internet Marketing from the JASE website:
Internet marketing focuses on creating powerful content that will lead potential customers to your brand, product or service line through online methods like searching, referrals, and links from other web entities such as blogs, video and social communities.
If you are not investing in and actively [...]
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Social Media is You. Social Media is Me. Social Media is Us.
New Media Conventions
September 18, 2009
Virginia Beach
http://www.youtube.com/watch?v=R60ezttKDDA
Credits:
Video Production: JASE Media
Audio Mixing: JASE Media
Photography: Alison Creamer (@bzibee), Cara Mandart (@caramandart), Keith Parnell (@parnellk63), Damien Steiner Smith (@damienSS)
Music: Wait for the Dawn, Dan O’Connor.
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Have you ever said that to yourself?
You know you’ve said, I want a tool that will show me how to become a millionaire without trying or investing and without risk.
You know you’ve said, I want a tool that will type this letter for me.
You know you’ve said, I want a tool that will make this [...]
Okay, I didn’t mean that as harsh as it sounded. But my life is digital. My family knows that. My friends know that. Most everything I do in my professional and personal life is captured in some way on some media platform.
I tweet my work. I tweet about meetings. I tweet about clients. I blog [...]
This post will give you a little insight into my running-crazy-brain these days.
I woke up one morning last week from a dead sleep with this quote in my head: “Don’t social media the kids, fly out and embarrass them in person.” I have no idea why. And I have no idea where it came from.
Did [...]
When I’m asked this question, I honestly try wholeheartedly to not have a puzzled look on my face. YES. Of course, your employees reflect you and your organization’s brand.
Everything and everyone you surround yourself with, reflects and represents your brand. These things are the essence of your organization’s brand.
Why am I thinking about this today, [...]
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I attended an event last week that included panelists and audience participants from many different verticals. Each member in the group was an entrepreneur at heart and by living the life. Each member has a passion for entrepreneurship so much that sharing those experiences is imperative to portraying their vision.
When we entered the panelist event [...]
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“Moms Say Marketers Ignore Their Needs.” What? Still?
I was shocked to see this headline at BrandWeek.com. Why is this still going on?
According to M2Moms, 60 percent of moms feel that marketers are ignoring their needs, and 73 percent feel that advertisers don’t really understand what it’s like to be a mom.
I am embarrased to say [...]
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No need for those expensive satellite feeds anymore, I’m guessing. When you have a story to report just whip out the laptop, throw in the air card from your favorite ISP, and pop open a Skype video connection back to the office / television station.
I snapped this photograph real quick last week with the BlackBerry [...]
Stop, Listen, Collaborate. Is there a better short-message way to describe how social media should unfold?
It doesn’t matter whether you exercise your social media muscles for business or personal reasons, you must slow down and listen first. I’ve spoken on this topic many times and addressed it profoundly in a slide presentation for a recent [...]
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I’ve vlogged many times about getting out to see your clients and let them see your face. Say hi to them and see how things are going. If you’re an account service person by trade, this is nothing new to you. But today’s big electronic social media movement has stifled that thinking just a bit, [...]