Thursday, March 4th, 2010
Things are changing. Times are changing. Not in all cases do we recommend to our clients to use email newsletter management software such as Constant Contact or email newsletters in general.
There are times when email newsletters are perfect, just know not in all situations is that the case. At times, RSS-to-email messaging from a category [...]
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Posted in From the CEO, Social Media / Social Community | No comments yet, be the first » |
Thursday, January 28th, 2010
I will be teaching a how-to class on Twitter in a few weeks. The idea behind the session is to get non-profits and museums across Virginia onboard with the powerful networking aspects of Twitter.
I’ve come up with this course description and bullet conversation points. If this looks like something that would benefit your organization, feel [...]
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Posted in From the CEO, Social Media / Social Community | 1 Comment, join in » |
Thursday, January 21st, 2010
My friend, Michelle, put this on her blog earlier a while back. Funny. Did you freak out when your parents joined Facebook? Do you try to keep your business and personal communities separate?
See the Oh Crap. My Parents Joined Facebook. website here.
RSS and Facebook readers: click here to view and enter comments.
On Twitter? Follow us [...]
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Posted in From the CEO, Social Media / Social Community | No comments yet, be the first » |
Tuesday, January 12th, 2010
I am a regular reader of Dilbert as is Adam at Mashable, it seems. In today’s comic strip Dogbert decides to experiment with Twitter. Funny.
RSS and Facebook readers: click here to view and enter comments.
On Twitter? Follow us at @JASEgroup.
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Posted in From the CEO, Social Media / Social Community | No comments yet, be the first » |
Tuesday, December 22nd, 2009
Do you encourage your clients to communicate with you over Twitter, Facebook, FriendFeed or LinkedIn? Or do you bounce back to the old reliable email?
I think it’s smart that we make ourselves available through almost any social network. Our clients know how they can reach our sales team, our support staff, and me. But we [...]
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Thursday, December 17th, 2009
I agree with Chris. Don’t take the holidays off from creating content for your blog.
Many companies do scale back on a lot of tasks during the Thanksgiving-to-Christmas-to-New Year holiday period. This is our opportunity to shine.
I equate this time period to the efforts we have preached about during this tough economic downturn in our country. [...]
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Posted in From the CEO, Inbound Marketing, internet marketing | No comments yet, be the first » |
Tuesday, December 8th, 2009
I’ve been working through several major topics the last few months with the goal of publishing them as eBooks on the web. A couple of the topics, including personal and corporate branding strategies, inbound marketing techniques, yes’s and no’s of blogging, and social media business strategies that work, have emerged at the forefront and should [...]
Continue reading about Free eBook or not-so-free eBook - Which One? »
Posted in Brand Management, From the CEO, Inbound Marketing, Social Media / Social Community | 2 Comments, add your own » |
Thursday, December 3rd, 2009
Over the long weekend I watched the three parts of an awesome dialogue with Brian Solis and Robert Scoble. They talked about social media, public relations, online press releases, Twitter’s power, Mashable, Chris Brogan, Oprah, Steve Jobs and much, much more.
The videos are embedded below. Let me know what you thought after watching them.
RSS and [...]
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Posted in From the CEO, Social Media / Social Community, Videos | 1 Comment, join in » |
Wednesday, November 11th, 2009
I would love to say that I created these oh-so-elegant words, but I can’t. These are the perfect thoughts of my friend, Cassandra Thomas, a member of our New Media Conventions planning team for the April 2010 event. You can find her on Twitter @MarketingFlair.
Now is the time to engage with new media. NMC10 [...]
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Posted in From the CEO, New Media Conventions, Social Media / Social Community, new media | No comments yet, be the first » |
Tuesday, August 4th, 2009
Michael Coles wrote a nice little tips article for SQLServerCentral.com on doing your best to fight SQL Injection. As a developer you probably already have many little tricks in your toolbag to fight these pesking predators. It certainly doesn’t hurt to see another coder’s ideas.
Here’s a quick exerpt -
For many years now, SQL Injection attacks [...]
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Posted in Business, From the CEO, Programming | No comments yet, be the first » |
Wednesday, July 22nd, 2009
Have you ever said that to yourself?
You know you’ve said, I want a tool that will show me how to become a millionaire without trying or investing and without risk.
You know you’ve said, I want a tool that will type this letter for me.
You know you’ve said, I want a tool that will make this [...]
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Posted in Business, From the CEO, Social Media / Social Community | No comments yet, be the first » |
This post will give you a little insight into my running-crazy-brain these days.
I woke up one morning last week from a dead sleep with this quote in my head: “Don’t social media the kids, fly out and embarrass them in person.” I have no idea why. And I have no idea where it came from.
Did [...]
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Posted in Business, From the CEO, Marketing, Social Media / Social Community | No comments yet, be the first » |
When I’m asked this question, I honestly try wholeheartedly to not have a puzzled look on my face. YES. Of course, your employees reflect you and your organization’s brand.
Everything and everyone you surround yourself with, reflects and represents your brand. These things are the essence of your organization’s brand.
Why am I thinking about this today, [...]
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Posted in Brand Management, From the CEO | No comments yet, be the first » |
I attended an event last week that included panelists and audience participants from many different verticals. Each member in the group was an entrepreneur at heart and by living the life. Each member has a passion for entrepreneurship so much that sharing those experiences is imperative to portraying their vision.
When we entered the panelist event [...]
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Posted in Advertising, Business, Community Events, From the CEO, Marketing, Social Media / Social Community | No comments yet, be the first » |
Wednesday, May 13th, 2009
“Moms Say Marketers Ignore Their Needs.” What? Still?
I was shocked to see this headline at BrandWeek.com. Why is this still going on?
According to M2Moms, 60 percent of moms feel that marketers are ignoring their needs, and 73 percent feel that advertisers don’t really understand what it’s like to be a mom.
I am embarrased to say [...]
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Posted in Advertising, From the CEO, Marketing | No comments yet, be the first » |
Stop, Listen, Collaborate. Is there a better short-message way to describe how social media should unfold?
It doesn’t matter whether you exercise your social media muscles for business or personal reasons, you must slow down and listen first. I’ve spoken on this topic many times and addressed it profoundly in a slide presentation for a recent [...]
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Posted in Brand Management, From the CEO, Social Media / Social Community | No comments yet, be the first » |
Thursday, April 9th, 2009
I’ve vlogged many times about getting out to see your clients and let them see your face. Say hi to them and see how things are going. If you’re an account service person by trade, this is nothing new to you. But today’s big electronic social media movement has stifled that thinking just a bit, [...]
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