Are you wondering aloud where I’m going with that title? I know, this could go in a thousand different directions.
Truth is, the title is about ‘titles that catch your attention’. Specifically, blog article titles that catch your attention. In the wonderful world of inbound marketing, strategically crafted titles are invaluable for SEO (search engine [...]
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Our CEO will be speaking to the Williamsburg / Peninsula Internet Marketing Group on Wednesday on Blogging for Business - The How’s and Why’s.
Of the many topics to be covered, will be -
Why you should blog.
How and where to setup a new blog.
How often to blog.
When to blog - on a schedule?
Who to blog to.
Inbound [...]
We get this question quite a bit. What is inbound marketing and why should I care?
Simply, inbound marketing is the opposite of outbound marketing. Remember the old days of setting up outbound call centers (telemarketing), creating television and radio commercials, and pushing out email blasts to get your word out? Well, that inefficient and expensive [...]
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Is the strategy behind your marketing plan shooting for the right audience? Does each initiative, including your inbound marketing tactics, identify with your sales goals?
Make sure your marketing firm doesn’t leave you all alone with your ideas.
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On Twitter? Follow us at @JASEgroup.
Let’s talk about an upcoming initiative where JASE will be working with a new client to establish an inbound marketing campaign with the direct purpose of lead generation from their online web portals. The key aspects of inbound marketing include inbound links, or links from other websites and blogs, to your website and keyword rich, [...]
Continue reading about Sure-fire Lead Generation through Inbound Marketing - How? »
About JASE Group Marketing & New Media
JASE Group is a Norfolk, VA based full-service marketing & new media agency specializing in brand management solutions, inbound marketing strategies, and web design services. Additionally, we provide print design, videosharing & photosharing solutions, social media strategies, and new media marketing campaigns for our clients.
JASE understands the challenges and [...]
I agree with Chris. Don’t take the holidays off from creating content for your blog.
Many companies do scale back on a lot of tasks during the Thanksgiving-to-Christmas-to-New Year holiday period. This is our opportunity to shine.
I equate this time period to the efforts we have preached about during this tough economic downturn in our country. [...]
Continue reading about Holidays are for Creative Internet Marketing »
How solid is your brand? Is your brand ready for the economic turnaround? Inbound marketing is the perfect ready strategy for your organization.
What is Inbound Marketing?
Inbound marketing is fun. Inbound marketing is creative. But what makes inbound marketing so special?
First let’s understand what inbound marketing is. Inbound marketing focuses on creating powerful content that will [...]
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A couple of years ago our company decided that we were going to commit wholeheartedly to inbound marketing. The marketing and advertising strategies we had previously used for our company just were not working as effectively as we hoped.
Our process began as a test project around our blog material and extended out to a few [...]
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Do you wonder who is JASE Group?
Do you wonder what JASE Group does?
Wonder no longer!
Related info:
http://www.JASEgroup.com
http://www.CoffeeWithTheCEO.com
http://www.jasegroup.com/brand_management
http://www.jasegroup.com/inbound_marketing
http://www.jasegroup.com/design
http://www.jasegroup.com/blog
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On Twitter? Follow us at @JASEgroup.
I’ve been working through several major topics the last few months with the goal of publishing them as eBooks on the web. A couple of the topics, including personal and corporate branding strategies, inbound marketing techniques, yes’s and no’s of blogging, and social media business strategies that work, have emerged at the forefront and should [...]
Continue reading about Free eBook or not-so-free eBook - Which One? »
Last week Walt, our Creative Director, and Keith, our CEO, had the pleasure of visiting the shop of a local client. John Manus was gracious enough to show them around. Adver-tees has just signed with JASE to provide Internet Marketing consultation and to guide and assist with their inbound marketing initiatives.
Here are a few photos [...]
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Keith Parnell, CEO of JASE Group and CLO of NeedLocalHelp.com, talks about mixing the two worlds of offline advertising and online advertising. Don’t allow advertising budget segregations to not let inbound marketing do its job. Inbound marketing is a money maker for any size business.
Watch the free video here.
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Coffee with the CEO: Let’s Live Social Media in Ghent
Date: Tuesday, October 27, 2009
Time: 10:00am - 11:00am
Location: Panera Bread, 739 West 21st Street, Norfolk, VA
Description:
Come out to Panera Bread on 21st street in Ghent, Norfolk, VA on Tuesday morning at 10:00 AM and have coffee with Keith Parnell, CEO of JASE Group Marketing & Advertising [...]