According to Net Applications via the Macintosh News Network, Internet surfers substantially prefer the Microsoft’s Windows operating system.
Microsoft Windows: 92.52%
Apple Macintosh: 5.27%
Wow! If you listen to the propaganda machine called ‘Mac vs. PC’, the latest Apple advertising campaign, you would think Macintosh is in the game. Obviously they are not.
The point to this message is [...]
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Keith Parnell, CEO of JASE Group and CLO of NeedLocalHelp.com, talks about mixing the two worlds of offline advertising and online advertising. Don’t allow advertising budget segregations to not let inbound marketing do its job. Inbound marketing is a money maker for any size business.
Watch the free video here.
RSS and Facebook readers: click here to [...]
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Coffee with the CEO: Let’s Live Social Media in Ghent
Date: Tuesday, October 27, 2009
Time: 10:00am - 11:00am
Location: Panera Bread, 739 West 21st Street, Norfolk, VA
Description:
Come out to Panera Bread on 21st street in Ghent, Norfolk, VA on Tuesday morning at 10:00 AM and have coffee with Keith Parnell, CEO of JASE Group Marketing & Advertising [...]
Funny. How much of this sounds familiar?!
From Microsoft Digital Advertising Solutions.
Continue reading about Why Old School Advertising Doesn’t Always Work »
Last week while on family vacation we had the opportunity to go to a Tampa Bay Rays baseball game in St. Petersburg, FL. During the middle of the 5th inning the grounds crew ran out onto the infield and gave it a quick rake-over (see the photo below).
Brilliantly, much to my surprise, the organization had [...]
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Let’s be honest. This song is annoying. This dance is annoying.
I’ll bet it’s stuck in your head now too, isn’t it?!
Great advertising by Jack in the Box.
This is a great example of a nice, clean, unobtrusive web advertisement from General Electric. Watch the movement of the windmills, but only onmouseover.
By the way, I screen captured this advertisement with CamStudio, a very cool little free app.
Continue reading about Far-from-bland Yet Non-irritating Interactive Ad from GE »
Tuesday, May 26th, 2009
JASE Group (JASE), a full-service advertising and marketing agency specializing in social media, branding, advertising and marketing, announced today that it has been named the agency of record for J Mac Realty & Development in Virginia Beach, Virginia.
NORFOLK, VA, MAY 21, 2009: JASE Group (JASE), a full-service advertising and marketing agency specializing in social media, [...]
Stay tuned for the excitement! New Media Conventions is coming to Virginia Beach this fall. Check the New Media Conventions website for more details. Make sure to sign up for the email list to get details as they are unveiled.
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I attended an event last week that included panelists and audience participants from many different verticals. Each member in the group was an entrepreneur at heart and by living the life. Each member has a passion for entrepreneurship so much that sharing those experiences is imperative to portraying their vision.
When we entered the panelist event [...]
Continue reading about Question Your Marketing Agency - Don’t Assume They Know Best »
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“Moms Say Marketers Ignore Their Needs.” What? Still?
I was shocked to see this headline at BrandWeek.com. Why is this still going on?
According to M2Moms, 60 percent of moms feel that marketers are ignoring their needs, and 73 percent feel that advertisers don’t really understand what it’s like to be a mom.
I am embarrased to say [...]
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Monday, May 11th, 2009
JASE Group (JASE), a full-service advertising and marketing agency specializing in social media, branding, marketing and advertising, announced the signing of a partnership agreement with Evonne Alison Creamer, Inc. to provide digital logo graphics design and video design, development and production for its Bzibee Realty entity.
NORFOLK, VA, MAY 11, 2009: JASE Group (JASE), a full-service [...]
Does your ad firm know your audience? Make sure.
Do your ads grab people’s attention? Does it have the power to go viral?
Make sure you have the right ad firm. Make sure you have the right creative team that can come up with the creative spots that people like. Not that [...]
Continue reading about Is your Ad Firm creative enough for your audience? »
I snapped this photo last week during our drive from Virginia to Alabama. Chick-fil-A always has the most creative billboards on the Interstate.
What do you think?
JASE Group is featured in the current Inside Business, The Hampton Roads [VA] Business Journal, February 9th print edition.
Recognized for being named marketing and advertising agency of record for a local Chesapeake business, JASE is a full-service advertising, marketing and information technology agency specializing in social media, branding, advertising, marketing and next generation engineering.
JASE Group, [...]
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